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Prorector works to introduce proven wellness products mainly to sports and athletes in the Chinese and European market and to eventually develop a number of new structures in related business areas.

"We are working to achieve a leading position within sport and health, represented by our sports ambassadors and thus create lasting customer groups with health and wellbeing in focus," says Tommy Sundqvist, CEO. "We have started with a comprehensive e-commerce platform towards the giant Chinese market of 1.2 billion people where we take in Scandinavian Health-, sports and organic products in cooperation with local well-established partners." 

Kyäni ingredients


Read more about our business projects Kyäni SPORTS project and Scandinavian House.

Anders Vasaloppet

Anders Limpár skies Vasaloppet in China

In cooperation with Nordic Ways, including many winter sports in China, Anders Limpár went to Vasaloppet in Changchun.


Anders and an Elephant

Anders Limpár carries charity for elephants

Anders Limpár carries charity for elephants.
On March 10 last year it was time for King's Cup Elephant Polo in Thailand.