Spring is approaching and with it also a growing optimism

The competition is fierce, but we work according to a sales strategy that has begun to pay dividends in selected segments. We see great opportunities opening up towards the gigantic market, primarily in China. In 2024, we will launch some new products, two of which are already being tested and have received a lot of […]

Good continuation of the leap year and the year of the Dragon in China

We see the light at the end of the tunnel after a difficult start-up phase. We can clearly see how we are starting to gain market share. In the Swedish market, we continue to work persistently on entering cafes and bakeries in addition to the retail trade. In 2023, around 30 demonstrations were carried out […]

Christmas greetings with positive signals

The clocks are soon ticking for a new year, a new year with new challenges and opportunities. We have achieved control over the pandemic and inflation and interest rates are moving in the right direction. We have continued our determined work to find accessible routes into the large market segments in both China and Sweden. […]

Strengthened marketing and expanded market in China

Our collaboration with VEGO during the year has yielded results with many new posts on Instagram and advertisements in their magazine. During the year, we have also started doing more and more demos at mainly the biggest ICA stores, such as Flygfyren in Norrtälje. Anders Limpàr and Tommy Söderberg have participated as well as Dan […]

National Day celebration at the Swedish Embassy in Beijing

We participated with ORINK at the largest Food fair in Shanghai on May 18-21 in collaboration with the Swedish Embassy and Business Sweden under the slogan Try Swedish. The fair was very successful with great interest. We developed our collaboration with the Swedish Embassy in Beijing and were hired as a supplier for the big […]

Update location China

After the Covid pandemic, which mainly affected China with a lock down for about 3,5 years, our team of 5 people has mainly worked from the residence which has worked out well. We have been able to maintain our clientele and also increase our turnover slightly. Two containers arrived in February and are being distributed. […]

With wishes for a Merry Christmas & a Happy New Year

Prorector continues to consolidate its collaboration with ICA and Hemköp and others,about 70 stores are now regular customers, mainly in the Stockholm area. Our new product ORINK oat drink chocolate is launched in stores at the turn of the year in Sweden. In China, we now have around 20influencers and received a number of new […]

ORINK oat drink Barista expands at ICA and Hemköp

ORINK Barista has now been accredited for direct sales to 600 optional ICA stores pending entry via their central warehouse, which covers approximately 1,400 stores across Sweden. Earlier this spring, a cooperation agreement was also signed with Hemköpskedjan AB, where ORINK is now growing with store after store. Home purchase has total 200 stores in […]

Copyright 2024 © All rights Reserved. Hemsida Webbdesign Interwebsite Webbyrå