News

ORINK on the ICA-shelves

Stockholm, 11 February 2022
Now we are expanding at ICA … New stores every day!
Keep an eye at your ICA store. Buy and promote your own ORINK. Feel free to spread to your friends, also via social media, which oat drink is best.

ORINK Barista is now represented at the following ICA-stores in Stockholm:
ICA Alvik, ICA Sollentuna, ICA Roslagstull, ICA Nära Hornstull, ICA Nära Essingen, ICA Gärdet, ICA Supermarket Ringen, ICA Maxi Lindhagen and ICA Strömmen, Norrköping.
For more information, see www.orink.se.

ICA incorporates Prorectors ORINK concept

Sollentuna, 26 January 2022
The first ICA stores in Sweden have included Prorector’s ORINK products in their vegan range, initially in Stockholm and Norrköping, for further distribution to all of ICA’s 1,300 stores in Sweden.
It is with satisfaction that we can state that our largest Swedish food chain chooses to include ORINK’s all-Swedish products in its stores.
For more information, see www.orink.se.

Prorector is rapidly ganing market shares in Food Tech

Stockholm, 21 January 2022
Prorector Sweden has signed agreements with the three largest Swedish wholesalers for sales of Prorector’s own brand ORINK in the categories hotels, restaurants, cafĂ©s and catering (industry name Horeca).
The first deliveries of about 30 tonnes of Barista products have been delivered in a short time, mainly in the Stockholm area.
Prorector is now moving forward with the introduction of the company’s all Swedish Food Tech products to other parts of Sweden. Europe will be the next step.
ORINK is appreciated for its balanced good taste, usefulness and environmental adaptation with all Swedish production and all-Swedish raw materials.
For more information, see www.orink.se.

ORINK, Prorector´s own brand

Stockholm, 7 June 2021
Sales, of the own brand, primarily oat-based ORINK Barista, made in Sweden with Swedish oat raw material, have begun both in China and in Sweden according to plan. More products coming soon.
Daniel Larsson is the new head of sales and marketing, with responsibility for Prorector’s own brand ORINK. See www.orink.se for more information and possible contact.

Prorector strengthens staff

Stockholm, 7 May 2021
Prorector strengthens the sales department with dedicated sales people based in the subsidiary Prorector Business Development Co., Ltd in Shanghai, China.
In addition to this, Prorector AB, employed by Daniel Larsson as sales and marketing manager, is responsible for Prorector’s own brand ORINK within the EU and China.

New share issuance completed

Stockholm, 18 January 2021
Prorector welcomes all new and existing shareholders who have subscribed.
The company has now achieved a strong position at a very low cost.
The purpose of the new share issue 7 Dec 2020 – 15 January 2021 was to secure capital for a rapid expansion within the business opportunities we have carefully established and to strengthen and develop further business areas.

New share issuance completed

Stockholm, 18 January 2021
Prorector welcomes all new and existing shareholders who have subscribed.
The company has now achieved a strong position at a very low cost.
The purpose of the new share issue 7 Dec 2020 – 15 January 2021 was to secure capital for a rapid expansion within the business opportunities we have carefully established and to strengthen and develop further business areas.

New share issuance completed

Stockholm, 18 January 2021
Prorector welcomes all new and existing shareholders who have subscribed.
The company has now achieved a strong position at a very low cost.
The purpose of the new share issue 7 Dec 2020 – 15 January 2021 was to secure capital for a rapid expansion within the business opportunities we have carefully established and to strengthen and develop further business areas.

Cooperation agreement with Better You AB

Stockholm, 26 August 2019
Prorector AB signs a cooperation agreement with Better You AB regarding marketing and sales of Better You’s natural dietary supplements and related products in China and Hong Kong.

Cooperation agreement with Aqua Nobel AB

Stockholm, 8 February 2019
Prorector AB signs a cooperation agreement with Aqua Nobel AB regarding marketing and sales of Aqua Nobel’s spring water and related products in China and Hong Kong.

Prorector (Shanghai) is collaborating with Amazon UK

Stockholm, 1 January 2019
Prorector is established on the e-commerce platform Amazon UK for sales / exports of products from Scandinavia and China.

Cooperation agreement with Sense Försäljning AB

Stockholm, 1 December 2018
Prorector AB signs a cooperation agreement with Sense Försäljning AB regarding marketing and sales of Sense children’s items on the e-commerce platform Amazon UK.

Cooperation agreement with Guldrutan Kafferosteri AB

Stockholm, 6 November 2018
Prorector AB signs a cooperation agreement with Guldrutan Kafferosteri AB regarding marketing and sales of Guldrutan’s coffee and related products in China and Hong Kong.

Scandinavian House / Prorector Shanghai participates in the Sino fair in Shanghai Shanghai, November 2018

Prorector Shanghai participates in the Sino Nordic Trade fair in Shanghai. The annual fair is very well attended.

Cooperation agreement with Padelbolaget Sweden AB

Stockholm, 1 May 2018
Prorector AB signs a cooperation agreement with Padelbolaget Sweden AB regarding marketing and joint participation in sporting events related to padel operations in China and Hong Kong.

Cooperation agreement with Citronelles Agenturer AB

Stockholm, 17 April 2018
Prorector AB signs cooperation agreements with Citronelle’s agencies regarding marketing and sales of Citronelle’s design-related products in China and Hong Kong, as well as Amazon UK.

Prorector establishes Scandinavian House

Prorector AB registers Scandinavian House in China, Shanghai, June 2017. In 2017, the e-commerce platform Scandinavian House will be established in China.

Anders Limpár skiing Vasaloppet China

Changchun, January 4, 2017
On January 4, the Vasaloppet took place in Changchun, China, one of Nordic Way’s sporting events in China. One of the starters was Anders Limpár.

Cooperation agreement with Nordic Ways Ltd

Stockholm, 1 November 2016
Prorector Limited signs agreements with Nordic Ways Ltd regarding participation in sports events in China and Hong Kong. Nordic Ways has been active in China for more than 17 years, including several winter sports such as the Vasaloppet.

The Prorector group is growing

Stockholm, June 2016
Prorector AB is growing with the establishment of two subsidiaries; Prorector (Shanghai) Business Development Co., Ltd with office in Shanghai, and Prorector Limited with office in Hong Kong. As before, the Prorector Group’s head office is Prorector AB with offices in Stockholm / Sollentuna.